Colorado Launches “Drive High, Get a DUI” Public Service Announcements

According to the Washington Post, now that marijuana has been legal for recreational use in Colorado for a couple of months, the state’s Department of Transportation is launching a $1 million campaign to discourage residents from smoking and driving.

Monday marks the official kick-off for CDOT’s new “Drive High, Get a DUI” campaign, which features commercials aimed at men aged 21 to 34 – the demographic with the highest number of DUIs.  

“As Coloradans now have more access to marijuana, we want them to be aware that law enforcement is trained to identify impairment by all categories of drugs and alcohol,” Col. Scott Hernandez, Chief of the Colorado State Patrol, said in CDOT’s statement announcing the campaign.  

Washington state is the only other state that has legalized recreational use of marijuana.  

Watch the campaign’s three PSAs below: 

If you or someone you know have been stopped, questioned, or arrested for driving under the influence, the first call you should make is to a qualified DUI defense attorney.  We are available 24/7 on our on-call attorney line at (253) 217-4849